Importance of Page Speed in Your Website’s SEO

Page Speed Impacts Your SEO Greatly

When an Internet surfer goes looking for information they are bound to go to a search engine to help find it. Search engines have made our lives a lot easier by directing us to the type of Internet content we seek without having to do more than type in a few search terms.

The websites that appear are organized based on the particular algorithm that the search engine has established ahead of time. These algorithms are unique to each search engine, but we know a few things about them that hold constant regardless of which is used. One of those factors is page loading speed.

Google Makes An Announcement


Google has come out to announce that page loading speed is a factor when it comes to ranking on mobile search. This means that it is essential that any business that wants to remain competitive needs to start working on their speed of service right away.

How An Agency Can Help


A Toronto SEO agency may be able to help a website owner get up to speed with whatever he or she needs to do. The Toronto SEO agency hires people who have a skill set that is relevant to working with search engine optimization projects. They know that there is an urgency to getting page speed as fast as possible.

Short Attention Spans

It turns out that it takes the average mobile page a total of twenty-two seconds to upload compared to just three seconds for a person to decide that they are no longer interested in whatever website they had ventured to. That means that website owners have a lot of work to do when it comes to getting their speed up to snuff.

What May Be Slowing You Down

slow speed

There are a number of things which may be causing your site to lag. This includes having images that are too large, including comment areas or social widgets, and even where your website is hosted. The less that you pay for hosting the less you will see in terms of speed quality.

Pay For What You Get


It makes sense to pay up for a better hosting package to start. It may be a good idea to stripe out unnecessary media from the site in order to make it as mobile-friendly as possible. Having some media helps improve the search engine ranking, but images that take up too much space are just going to drag you down. Consider cutting here and there where you can to make the most impact.

Check in with the team of SEO professionals that you have hired to see how things are progressing along. They can give you progress reports about how things have been going. They know that you are eager to know what is happening each step of the way.

You can give your input to them as far as what you absolutely want to leave on your site, but also remember that they are experts in this field and thus know what they are doing when it comes down to it. Take their suggestions to heart and let them do their thing. You are very likely to be happy with the results they produce for you.

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